1. Introduction

Subay ("we", "us", "our") is committed to protecting the privacy of our website visitors and clients. This Privacy Policy explains what personal data we collect, how we use it, and your rights regarding that data.

By using our website or engaging our services, you agree to the collection and use of information as described in this Policy.

2. Information We Collect

2.1 Information You Provide Directly

When you contact us, request a strategy call, or engage our services, we collect:

• Full name
• Email address
• Phone number
• Company or business name
• Service enquiry details and any other information you include in your message

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain technical data through cookies and analytics tools, including:

• IP address and approximate location
• Browser type and version
• Pages visited and time spent on each page
• Referring website or source
• Device type and operating system

2.3 Advertising Tracking Data

Our website uses tracking pixels from Meta (Facebook and Instagram) and Google to measure the performance of our advertising campaigns. These tools may collect:

• Pages visited on our website
• Actions taken (such as form submissions or button clicks)
• Device identifiers and browser data

This data is used solely to measure and optimise our own advertising. We do not sell this data to third parties.

3. How We Use Your Information

We use the information we collect to:

• Respond to enquiries and deliver the services you have engaged us for
• Communicate with you about your project, invoices, and updates
• Improve our website and service offering based on usage patterns
• Measure and optimise our advertising campaigns via Meta and Google analytics
• Send relevant updates or offers where you have given us permission to do so

We do not use your personal information for automated decision-making or profiling.

4. Cookies

Our website uses cookies — small text files stored on your device — to improve your browsing experience and collect analytics data. The types of cookies we use include:

• Essential cookies: required for the website to function correctly.
• Analytics cookies: used to understand how visitors interact with our website (via Google Analytics or similar tools).
• Advertising cookies: used to track conversions from Meta and Google ad campaigns.

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

5. Third-Party Services

We use trusted third-party tools to operate our business. These include:

• Google Analytics — website analytics and performance measurement
• Meta Pixel — advertising conversion tracking
• Google Ads — advertising conversion tracking
• Email service providers — for sending transactional and project communications

Each third-party service has its own privacy policy. We encourage you to review their policies directly. Subay is not responsible for the data practices of third-party platforms.

6. Data Sharing

We do not sell, rent, or trade your personal information to any third party. We may share your data only in the following circumstances:

• With service providers who assist us in operating our business (such as email platforms), under strict confidentiality obligations.
• When required by law, regulation, or legal process.
• To protect the rights, property, or safety of Subay, our clients, or others.

7. Data Retention

We retain your personal information for as long as is necessary to fulfil the purposes outlined in this Policy, or as required by applicable law. Client project data is retained for a minimum of 3 years following project completion for record-keeping and dispute resolution purposes. You may request deletion of your data at any time (see Section 9).

8. Data Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, misuse, or disclosure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal data, subject to any legal retention obligations
• Withdraw consent for marketing communications at any time
• Object to the use of your data for specific purposes

To exercise any of these rights, contact us at hello@subay.dev. We will respond to your request within 30 days.

10. International Clients

Subay serves clients globally. If you are located outside the Philippines, please be aware that your data may be transferred to and processed in the Philippines. By using our services, you consent to this transfer.

11. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Continued use of our website or services after the updated Policy is posted constitutes acceptance of the changes.

13. Contact

For any privacy-related questions, requests, or concerns, contact Subay at:

• Email: hello@subay.dev
• Phone / WhatsApp: +639082395986
• Address: Corner Evangelista St, Lopez Jaena St, Iloilo, Philippines
• Website: subay.dev